The competition in this market is very high. Today, almost all medium and large offices already use the water delivery service. It turns out that a newcomer in this business will, in the literal sense, have to lure customers. And this is not easy to do. Many companies will say that they are already working with water suppliers and they are satisfied with everything. A simple price reduction cannot solve the problem: prices are not so high anyway, and hardly anyone will want to work at a loss.

Market players point out the following key success criteria in this case:

1. Convenience order. The company must take orders not only by phone, but also via SMS, through the website, on social networks, etc.
2. Prompt delivery is a very important moment. You can not force the client to wait for water for hours. The most correct format of work is to monitor the remaining water and replenish it in a timely manner.
3. Quality of service - friendliness, courtesy, accuracy of delivery, clean cars, gloves and boot covers.
4. No problems with the documentation - in time to submit accounting documents, certificates for water and the results of quality analyzes.

Organizational issues

Starting a business should be with finding a good supplier who can offer you quality water and low wholesale prices. The best option is to become a local dealer. In this case, you can count on the dealer discount and additional privileges in the region. Approximate purchase prices for a 19-liter container are 70 - 90 rubles. (2015)

Then, if the supplier is found, it is necessary to register individual entrepreneurship. Registration of IP will cost 800 rubles of state duty. A receipt for state duty payment, an application for registration and a copy of a passport are submitted to the local tax authority. After 5 working days you are a businessman. You can use the simplified taxation system as a taxation system - this significantly simplifies accounting (the company can work even without an accountant). The most suitable OKVED for water delivery: 52.61 “Retail sales by order”.

Do not do without the office space, where your dispatchers will take orders, and a warehouse for water. Conveniently, if the office space will be in one place with a warehouse. The size of the office space can be no more than 20 square meters. m. This space is enough to accommodate 2-3 operators. But the warehouse should be more. Bottled water is a fairly large item. With the growth of the customer base, the need for additional space will only increase (this is partially solved by installing shelving). In order not to move from place to place, you need to think about this moment in advance.

Now you should decide on the staff of the company. You will need a dispatcher to receive orders, a customer attraction manager, a warehouse worker, and couriers to deliver water. Immediately need to resolve the issue with the transport for delivery. You have to either buy a car, or hire couriers with personal transport. There is one important point: the car should be with a roomy van, because most often you will have to transport up to 50 nineteen-liter bottles that can not fit into a standard passenger car.

Yield figures

The average office of 10 people drinks a 19-liter bottle of water (for tea, coffee) for 1.5 working days. In a month, such an office requires 15 bottles of 19 liters each. The price of a bottle is 170 rubles, hence the proceeds are 2,550 rubles. The client base of 100 such offices will bring 255,000 rubles. From this amount we deduct:

• Material costs (water purchase) - 50%
• Costs for delivery and payment of couriers - 10%
• Advertising - 3%
• Taxes and other expenses - 5%

Total expenses will amount to 68% or 173,400 rubles. Net profit - 81,600 rubles.
   We took as an example only small offices. Large companies consume much more water. If you find several companies with the number of personnel from 100 people, then the income will be much higher.

We can assume this way: one person spends about 30 liters. drinking water per month. Companies of 200 will need up to 6,000 liters per month. With an average price of 9 rubles / l. Monthly proceeds from such a client will amount to 54,000 rubles.

Perspectives

If you organize your own line of bottling water (full cycle), and not engage in buying, the business will be the most profitable. Although this will require additional financial investments, but in this way we can offer our customers a lower price without losing money. And this is an important competitive advantage.

To start your own bottling line you will need a separate room (rental), a well and equipment for water extraction, a system for cleaning and disinfecting water, and a bottling line for water. Capital investments will be at least $ 50,000. Only one automatic bottling line for drinking water in a 19l bottle will cost $ 15,000. You will also need to recruit staff (including a technologist), get a declaration of conformity for products, etc. There are many difficulties If you already have a customer base, then product sales are guaranteed. And this is the most important thing for a new enterprise.

Sometimes a start-up entrepreneur is faced with the problem of finding a line of business. Some projects require extremely high investments, others - difficult to implement. Bottled water delivery can be a universal business that is available to most citizens. After all, this service today is quite popular and in high demand.

In general, the business associated with water, appeared not so long ago, although it quickly took up the leading positions among profitable and profitable projects. After all, the quality of fluid from a water supply system often does not even meet sanitary standards, so people prefer to use a product that does not bring harm to health. In addition, there is always an opportunity to expand the business. So, water delivery in tanks to the country is a demanded, however, seasonal service.

Because tap water is often not hygienic, many people prefer to order an environmentally friendly product.

Of course, without investing serious funds, you cannot build a full cycle production. After all, extraction from artesian wells is a very complicated and expensive business. Not having large savings, you can either offer the services of an official dealer to a mining company, or carry out the work of an intermediary in the sale of goods. Cooperating directly with the manufacturer, you will seriously increase the share of profits, however, this option will require a serious preliminary analysis of the industry and networking in this area. By the way, technical water delivered to the backyard plot is another option to start your own business.

Of course, entering into long-term contracts, you must ensure the quality of the goods supplied and carefully examine the certificates for it. Remember, selling low-grade products, you risk losing customers.

In general, today this market is quite saturated, so you have to make serious efforts to take a leading position on it. According to experts, the sale of drinking water as a business would be a good idea only if you follow certain rules and know the specifics of this activity. So, it is necessary to create a base of points of sale of goods, then conclude an agreement on deliveries with its manufacturer and develop optimal delivery routes. In addition, an important fact of a successful business will be your company's reputation. Therefore, make a detailed and thoughtful business plan in advance.

The business of delivering water can be a well-paid and successful project that does not require serious investments.

Sales of water through automatic machines, for example, will be consistently high when an entrepreneur performs an assessment of the consumer segment of his products. Remember, the final link in the scheme of any business is the client, so you should build your business, focusing on it. So, it is possible to carry out the supply of goods exclusively to large companies. True, a large profit will bring more and simultaneous delivery of drinking water to the house to individuals. In a word, do not rush to start an activity without detailed and careful study of the project.

Of course, water trading is a business, definitely having its own advantages. Perhaps the main advantage of this occupation will be the constant expansion of the network of customers with little or no serious marketing investments. In addition, most of them will go to the number of your regular customers. True, this will require to meet certain conditions.

Observing some elementary rules and adhering to the developed route scheme, you will be able to earn good money with minimal fuel costs.

The first thing you should think about when starting a business is the company’s work schedule. Remember, convenient for the client time and place of receipt of the goods should be one of your priorities. Of course, it will also require coordination of the best delivery routes - so you can save personal resources.

There is another secret that allows you to build a successful business. Selling water will bring tangible income if you strictly comply with all the terms of the contract with the customer. Accuracy and accuracy in everything is the key to a long and fruitful cooperation.

In a word, there will be a colossal work on the development of all the nuances and details of the project “Water Delivery”. A business plan that you have drawn up in advance necessarily includes a description of the idea as a whole, an assessment of possible risks, a solution of production problems, as well as detailed calculations of expenditure items. Paying due attention at this stage of the implementation of the case, you can easily organize a project of any complexity. Consider some of the key points of this strategy.

Start your business

So, starting the actual implementation of the project, consider all its details. For example, it is very important to draw up a common development strategy. And here it is necessary to calculate all the nuances that business involves in bottled water. The business plan of the enterprise is always based on a specific scheme. Here we will give a sample list, which should be followed, starting your own business.

To start activities, it is enough to open the IP

To avoid possible complications and problems with the state control authorities, issue a PI. Here, the optimal choice would be a simplified tax system. In addition, your storage room must comply with relevant regulations. Therefore, there will also have to get some paper so that the company could work normally and smoothly. Selling bottled water as a business does not involve obtaining a license when you simply implement it. Therefore, you can collect the necessary paper relatively quickly, spending about 19,000 rubles on it.

Production tasks and their solution

Considering that the project provides only commerce on natural resources (without extraction and processing), it will be necessary to find a suitable room that will be used as a warehouse. Of course, starting a business, you do not need a huge territory. Usually for such purposes there is enough space of 25 m². Its location can be any, however, there are some nuances.

So, buildings that are convenient for transportation around the city will probably be the most effective investment. Their only drawback is the high cost of rent.

Buildings located on the outskirts are usually much cheaper, but in this situation you will seriously increase overhead costs. For example, a good slogan of a company can be a good rule: “water to the house is free delivery”, and in this case expenses for fuel and depreciation of transport can seriously affect the total amount of revenue. Therefore, correlate the location of the warehouse with the overall marketing policy.

For the successful implementation of the project you will need to rent a small warehouse located at a convenient transportation point.

We will consider the option of renting a 30 m² building located in the central area of ​​a small town. Typically, the cost of such buildings begins with 16 000 rubles. Indeed, in terms of logistics and economics, this option will be the most successful.

Investments in company equipment

Considering the task how to open a business for the sale of water, it is worth remembering the acquisition of objects necessary for the implementation of the activities As a rule, you need to buy a car. Moreover, its carrying capacity must comply with the chosen concept. Water delivered to the office provides for the purchase of, for example, Gazelle, and transportation of technical resources to country cooperatives will require the search for a cargo tank.

The acquisition of vehicles for the normal functioning of the company will be the most expensive cost position

In addition, for the smooth operation should be stocked with tanks in sufficient quantities. As a rule, working directly with the manufacturer, you can get the product you need by ordering it. This is especially relevant when it is planned. water delivery to the office. A cooler as a gift to a customer is a good form that can increase the competitiveness of your enterprise. Therefore, do not ignore such trifles. Costs at this stage will range from 550,000 rubles (used Gazel 2013 2013). Another approximately 120,000 p. should provide for the monthly purchase of containers.

Working staff

A newcomer who is just starting his own business will not need to hire many employees. For the operation of the company, it is enough to take a staff driver and a logistician Consider that in such a situation an entrepreneur independently exercises overall control of the workflow, works with suppliers and keeps accounts. Of course, for such purposes you can open individual vacancies, but, as experts say, at first it is inappropriate. Expect regular deductions for salary payments to be equal to 42,000 rubles.

Deliveries and sales: we plan in advance

Of course, the most important nuance in the organization of business is the establishment of contacts with the mining company. It is desirable that it be located in the region of your residence and could produce certificates for its products. Do not forget, quality is the first criterion that the customer will appreciate. Of course, it is advisable to try to become a dealer of a well-known and reliable company. On the monthly purchases of products lay from 50 000 rubles.

By delivering not only to large enterprises, but also to individuals, you can significantly increase the turnover of your company.

Speaking of sales, you can point out several different paths. Recent trends tend to increase the share of private customers in this industry. Previously, cooperation with such a category of customers was unprofitable. Today the situation is changing. So, by offering goods to large companies and residents of private and multi-residential developments, you can significantly increase earnings.

Assessment of the feasibility of the initiative

Now we will try to sum up. The basis to consider the project successful will be an indicator of its profitability, therefore, we calculate it. So, the investment in the business will be as follows:

• clearance - 19 000;
• purchase of vehicles - 550,000;
• capacity and product - 170,000;
• other expenses - 51,000.

At the start of the business you will need to have savings of 790,000 rubles.. Of course, having your own transport will reduce this figure to the minimum figures. Now we study the size of the annual costs of doing business. Their list is formed as follows:

• rent - 192,000;
• salary - 504,000;
• fuel and depreciation - 96,000;
• products - 550,000;
• taxes - 150,000.

That is, a year of work will require 1,492,000 r. Since suppliers offer official dealers goods at a discount of up to 75%, the approximate figures of your annual revenue can reach 2,200,000 p. This means that the profit will be up to 708 000 rubles, and the project will pay for the investment over 13 months..

Preliminary calculations of investments and profit estimation speaks about expediency of this undertaking.

Of course, one can speak about exact figures only after a complete base of future clients has been compiled. As a rule, at least 20 units of products should be sold per day to make your business profitable. Of course, over time you will be able to increase the audience of customers and rely on serious profits. At all, business on the water reviews about yourself gives mostly pretty flattering.

Since tap water often does not meet sanitary standards, many people prefer to order an environmentally safe product. The business of delivering water can be a good payback and successful project that doesn’t require serious investments. fuel To get started, it’s enough to open a power source. a point with a convenient road junction Acquisition of transport for the normal functioning of the company will become the most expensive cost item. Delivering not only large enterprises, but also individuals, you can significantly increase the turnover of your company. It is possible, by offering summer residents regular delivery of industrial water, subject to the creation of a broad customer base, the sale of butyl Rowan water will be cost-effective and profitable

On the modern business market there are numerous companies that are successfully engaged in the sale of water. You can offer related products and useful services for this product. Wanting to attract more customers, firms often decide on significant financial investments for advertising campaigns and promotional offers. Vending machines contribute to the successful sale of water. However, what nuances are important to take into account? How to organize a business to get the desired profit?

What is vending

Vending is a retail sale of various goods and services, which is carried out through modern vending machines. Nowadays, coffee machines are most often found, but entrepreneurs are not only interested in them. Water is a vital product for every person, so vending machines can successfully help in its sale. Vending machines for the sale of water, no doubt, should take the lead in the very near future. It is important to be prepared that equipment can be offered with or without an integrated cleaning system.

The benefits of selling water

A business that involves the sale of water through automata has important advantages for both the buyer and the entrepreneur.

Benefits for the buyer.

1. The buyer gets constant access to high quality and healthy water.
2. Water undergoes a complete purification, which is based on reverse osmosis.
3. The buyer can use their own packaging, thereby saving on the purchase of water.

Benefits for the owner.

1. Business can be combined with the main work.

1. Office rent is not required.
2. There is no need to hire staff, as a result, you can save on wages.
3. There is no need for start-up capital.
4. Business is mobile, therefore there is no link to a certain territory.
5. The level of profitability is high.

Agree, there are enough advantages to engage in business activities.

The main features of the business of selling water

You should try to understand how to sell water and build your own business. The machine for the purification and sale of water should be connected to the urban water supply. Take care of the possibility of phased water purification. Ideally, reverse osmosis should be used for cleaning. In some cases, when bottling, it is customary to dose the remineralizing solution, due to which water becomes physiologically complete for people.

Water will be dispensed, so buyers should use containers. However, at the same time, people get the opportunity to save significantly, because they will use their own packaging, and will not pay for packaging from the manufacturer, as well as pay for logistics and marketing.

If you build a business correctly, the number of buyers will always increase.

How to develop a business to sell water

Everyone knows all the standard ways of sales. The market is becoming increasingly full. How can you take your own place and achieve stability? Perhaps there are business promotion methods that are still unknown to other entrepreneurs?

So, wondering how to sell water, it is best to go through several stages, each of which is sure to bring the goal closer.

You can make a list of places where potential customers are always present. Remember that spontaneous desires can lead to spontaneous purchases. Find out where sporting events are held. In addition, you can put a vending machine for water where the sun is warm or because of planned repairs, the water supply is turned off. Focusing on such situations, it becomes clear where the demand for water may increase.

Make a list of target audience categories that may be interested in buying water. What magazines, television programs, events are of interest to such people? How are they used to getting to their place of work? All these people buy a lot of water. You can cooperate with wholesalers and responsible persons of various organizations. Focusing on their interests and habits, you can make marketing messages that are sure to find a response.

Decide on the reasons that motivate people to buy water with fast delivery. In addition, you should consider where and when these reasons may occur. What kind of people are exposed to this factor? Is their demand being met at the moment?

It is equally important to think about the interaction with people who influence the opinions of various representatives of the target audience regarding the purchase of water. Where and what water is popular? Try to identify the causes of the situation. In each industry there are groups that have a narrow focus, but are able to become regular customers. They have strong beliefs that are different from mass demand. If you can reach the market leaders, you will make contact with the whole group. You need to focus on patriots, athletes, families with children, people who are different in caring for their health.

Think in what areas of production and sale of water used.

You must work on the perfect shortcomings from competitors. What can be improved regarding contacts and sales methods?

Each answer to the question is sure to bring closer to the achievement of the goal.