Manufacturer: Kraft Foods Rus LLC, Russia.

milk whey, roasted crushed hazelnuts, milk fat,








Nutritional value per 100g: proteins 6.4g, carbohydrates 57.9g (including sugars 55.7g), fats 30.3g (including saturated fatty acids 15.5g), dietary fiber 0.6g, sodium 0.14g.

Alpen Gold milk chocolate with hazelnuts and raisins, 100g

Ingredients: sugar, raisins, cocoa mass, cocoa butter, whole milk powder,
dry milk whey, roasted crushed hazelnuts, milk fat,
emulsifiers (soy lecithin, E476), vanillin flavor identical
natural. Contains hazelnuts, dairy products, soy lecithin. Maybe
contain traces of peanuts, other nuts and wheat.
The total solids content of cocoa in the chocolate mass is not less than 25%.
The content of dry fat-free cocoa residue in the chocolate mass is not
less than 3%, dry total milk residue - not less than 20%. Content
milk fat in chocolate mass - not less than 5%. Contraindicated in
individual intolerance to milk protein.
Nutritional value per 100g: proteins 5.7g, carbohydrates 59.6g (including sugars 57.5g), fats 25.3g (including saturated fatty acids 13.1g), food fibers 1.3g, sodium 0.12g.

Caloric content: 493 kcal.

Alpen Gold dark chocolate with crushed hazelnuts and crispy waffles, 100g

Manufacturer: Kraft Foods Rus LLC, Russia.
Ingredients: sugar, cocoa mass, roasted crushed hazelnuts, waffle
crushed (wheat flour, sugar, sunflower oil, starch
corn, emulsifier (soy lecithin), baking powder (bicarbonate
sodium), table salt, acidity regulator - lemon
acid, additive, prevents caking and clumping (E504i)), oil
cocoa, milk fat, emulsifiers (soy lecithin, E476), flavor
vanillin is identical to natural. Contains hazelnuts, dairy products,
soy lecithin, gluten, wheat. May contain traces of peanuts, other
nuts and wheat.
The total solids content of cocoa in the chocolate mass is not less than 40%.
Contraindicated in case of individual intolerance to milk protein.
Nutritional value per 100g: proteins 6.8g, carbohydrates 55g (including sugars 45.6g), fats 30.6g (including saturated fatty acids 13.8g), dietary fiber 1.4g.

Caloric content: 525 kcal.

Alpen Gold milk chocolate with cookies and raisins, 100g

Manufacturer: Kraft Foods Rus LLC, Russia.
Ingredients: sugar, cocoa mass, cocoa butter, whole milk powder, dry
whey, crushed biscuits (wheat flour, sugar, butter
butter, wheat starch, wheat fibers, whole milk powder, salt,
dry milk whey, acidity regulator - citric acid,
flour improver (cysteine), leavening agents (ammonium carbonate, bicarbonate
sodium), vanillin flavor identical to natural), raisins, milk
fat, emulsifiers (soy lecithin, E476), vanillin flavor identical
natural. Contains dairy, wheat, gluten, lecithin
soy. May contain traces of eggs, peanuts and other nuts.
The total solids content of cocoa in the chocolate mass is not less than 25%.
The content of dry fat-free cocoa residue in the chocolate mass is not
less than 3%, dry total milk residue - not less than 20%. Content
milk fat in chocolate mass - not less than 5%. Contraindicated in
individual intolerance to milk protein.
Nutritional value per 100g: proteins 5.6g, carbohydrates 62.5g (including sugars 57, 7g), fats 25.2g (including saturated fatty acids 14.6g), dietary fiber 0.9g, sodium 0.16g.

Caloric content: 502 kcal.

Alpen Gold milk chocolate with peanuts and cornflakes, 100g

Manufacturer: Kraft Foods Rus LLC, Russia.
Ingredients: sugar, cocoa mass, cocoa butter, whole milk powder, dry
whey, peanuts, corn flakes, milk fat, emulsifiers
(soy lecithin, E476), vanillin flavor is identical to natural.
Contains dairy products, peanuts, soy lecithin. May contain
traces of other nuts and wheat.
The total solids content of cocoa in the chocolate mass is not less than 25%.
The content of dry fat-free cocoa residue in the chocolate mass is not
less than 3%, dry total milk residue - not less than 20%. Content
milk fat in chocolate mass - not less than 5%. Contraindicated in
individual intolerance to milk protein.
Nutritional value per 100g: proteins 7g, carbohydrates 59.7g (including sugars 53.8g), fats 27.7g (including saturated fatty acids 15.1g), dietary fiber 1.1g, sodium 0 , 18g.

Caloric content: 518 kcal.

Alpen Gold milk chocolate with blueberry-yoghurt filling, 90g

Manufacturer: Kraft Foods Rus LLC, Russia.
Ingredients: milk chocolate (sugar, cocoa butter, cocoa mass, dry whole
milk, whey powder, milk fat, emulsifiers (lecithin
soy, E476), vanillin flavor identical to natural), filling
(sugar, cocoa butter substitute, whole milk powder, milk powder
whey, blueberry powder, dry yogurt, cocoa butter, cocoa mass,
emulsifiers (soy lecithin, E476), blueberry flavors, vanillin
identical to natural, milk fat, acidity regulator - lemon
acid, water). Contains dairy products, soy lecithin. Maybe
contain traces of peanuts, other nuts and wheat.
The total solids content of cocoa in the chocolate mass is not less than 25%.
The content of dry fat-free cocoa residue in the chocolate mass is not
less than 3%, dry total milk residue - not less than 20%. Content
milk fat in chocolate mass - not less than 5%. Contraindicated in
individual intolerance to milk protein.
Nutritional value per 100g: proteins 4.8g, carbohydrates 57.2g (including sugars 55.6g), fats 33.7g (including saturated fatty acids 18.8g), dietary fiber 0.3g, sodium 0.16g.

Caloric content: 553 kcal.

Alpen Gold milk chocolate with cappuccino flavor filling, 90g

Manufacturer: Kraft Foods Rus LLC, Russia.
Ingredients: milk chocolate (sugar, cocoa butter, cocoa mass, dry
whole milk, whey powder, milk fat, emulsifiers
(soy lecithin, E476), vanillin flavor identical to natural),
filling (sugar, cocoa butter substitute, whole milk powder, dry
whey, cocoa mass, cocoa powder, cocoa butter, milk
fat, emulsifiers 9 soy lecithin, E476), fruit powders,
flavors are identical to natural ones (cappuccino, blueberry, strawberry,
vanillin), dry yogurt, acidity regulator - citric acid), water.
Contains dairy products, soy lecithin. May contain traces
peanuts, other nuts and wheat.
The total solids content of cocoa in the chocolate mass is not less than 25%.
The content of dry fat-free cocoa residue in the chocolate mass is not
less than 3%, dry total milk residue - not less than 20%. Content
milk fat in chocolate mass - not less than 5%. Contraindicated in
individual intolerance to milk protein.
Nutritional value per 100g: proteins 5.4g, carbohydrates 57.5g (including sugars 55.8g), fats 31.6g (including saturated fatty acids 17.8g), dietary fiber 1.1g, sodium 0.15g.

Caloric content: 539 kcal.

Alpen Gold doesn't smell like chocolate these days! Why don't I buy Alpen Gold anymore? You will be very surprised

Does not stain hands and clothes, once was good, you can buy cheap with a stock, do not cheat with weight

has risen in price recently, small nuts, poor quality, poor packaging, to taste - putty, medium

It gets spoiled. Almost all foods, unfortunately, get worse over time. And Alpen Gold is no exception. I remember this chocolate for quite a few years. Now I can’t name the year for sure, but in Ufa it appeared in stores in the first half of the 1990s. Most likely in 1993 or 1994. The tile weighed an honest 100 grams. The chocolate was also packed conscientiously - in foil, and then in a decent paper wrapper, as it should be for normal chocolate. It was many years later that the modern shapeless wrapping ugliness appeared, glued together at the seam.

I remember how my parents and grandmother, reading the composition on the packaging, were already shaking their heads at that time. Initially, there was not a lot of chocolate as such in this chocolate. But it still tasted good. Decent milk chocolate with very low cocoa content. The quality is at the level of a modern Dafa or Milka.

The green packaging is native to this chocolate. For a long time, it was sold only in this version. And there were only two flavors: just milk chocolate and milk chocolate with nuts. Well, and then all sorts of hazelnut-raisin varieties, yoghurt frills and other perversions like salted peanuts mixed with cookies, where chocolate does not even smell, have already gone.

For quite a long time, the quality of such chocolate remained acceptable to me, given the relatively low price of Alpen Gold. But now ... So I, in general, and I want to talk about what chocolate is now, which I really liked in my school years.

ABOUT QUALITY

Even the seemingly modern Alpen Gold tiles do not look so hot. In any case, the sight of such a tile definitely does not cause profuse salivation and the desire to eat it as soon as possible.

Nuts have recently begun to be put in less. And it is not surprising - nuts are getting more expensive. By the way, earlier the nuts in this chocolate were much larger. And now one little thing.

The color of the chocolate in the same package may vary. Either darker or lighter will be caught. I don’t know what it’s connected with. It is unlikely with more or less cocoa content, rather with more or less dye content.

It tastes like chocolate ... solid and high-quality putty. And even emoticons with calls to smile, which the manufacturer now sculpts on almost every slice of chocolate, do not improve the mood while absorbing this putty.

The weight of the chocolate is only 90 grams. Sadness ... Hidden consumer deception. After all, a tile is sold as a full-fledged one. Well, yes, not only Alpen Gold is sinning with this today. Almost all products are underweight like this. You buy milk - it's not a liter, but 900 grams. Or even 850. So on this point I will not find fault with chocolates. I'll find fault with the composition. What is Alpen Gold made of today?

Sugar, cocoa mass, cocoa butter, milk powder, whole milk powder, hazelnuts, milk fat, soy lecithin, E476, flavoring.

Well, sort of bearable. And how much chocolate is in it? We read on.

In milk chocolate mass, the content of the total dry cocoa residue is not less than 25%, the dry fat-free cocoa residue is not less than 2.5%.

That is, the chocolate itself, without fat, only 2.5%! Can such a product be called chocolate at all? Decide for yourself. But I have big doubts on this score.

CHECK FOR LICE

I decided to check the manufacturer for lice. It is written that the net weight (without packaging, that is) is 90 grams. I put a bar of chocolate on the scale. Shows 92 grams.

I weighed the package separately - 2 grams. Well, they weren't deceived. Tunic in tunic. No complaints.

ABOUT MY FLAVORS

Of all the variations of this Alpen Gold chocolate, I have always liked only nuts. Or as a last resort with nuts and raisins. And at the very, very last resort, just milk chocolate. And the fillings that have appeared recently, I generally do not take seriously. However, Alpen Gold itself, unfortunately, becomes more and more difficult to take seriously every year.

I can't remember how much Alpen Gold was worth in the 1990s. I only remember that in recent years its price has been kept in the range of 25-30 rubles for a long time. And I bought it from time to time. Not for its quality, but precisely for its democratic price. Cheaper times, well, okay, go to tea.

A year and a half ago, Alpen Gold suddenly went up in price. Now they sell it for 50-60 rubles. And it happens even more expensive! And the quality has dropped once again. And I already forgot when I bought it.

But not so long ago I suddenly saw these chocolates in Okey on sale. Only 37 rubles. I got carried away and bought 10 pieces at once. I don’t regret buying - not expensive. But, damn it, such bullshit! But there was once quite a decent chocolate. So I end the review with where I started - almost all products are getting worse. And Alpen Gold is one of the leaders in this deterioration. If I ever buy it again, it’s perhaps only at the same sale, coveted by the cheapness. And for the usual price ... Yes, not in life! I'd better add 10 rubles and take a very good chocolate bar. And I recommend you the same! And Alpen Gold does not deserve more than two points now. But with nostalgia for the days when he was quite a decent chocolate, so be it ... I'll give him a C.

Alpen gold with hazelnuts and raisins

Happy Chicken Mayonnaise

Very good oil

Excellent pollock liver

Another koumiss

Tan Allat

Apricots for almost nothing

Inexpensive processed cheese

Another similar cheese

The most natural chips

And just nice chips

Alpen Gold chocolate is appreciated by many of its lovers for its pleasant taste and relatively inexpensive price. Numerous and unusual tastes of the fillings of this chocolate leave few people indifferent. And many sweet tooths are so attached to this particular brand of chocolate that they cannot live a day without a wonderful delicacy in bright packaging.

The history of Alpen Gold

The history of Alpen Gold chocolate began in 1992, when the brand was created by Stollwerck AG for the former socialist countries and sold to Kraft Foods. Initially, only two types of Alpen Gold tiles could be found on store shelves: chocolate with hazelnuts and raisins or with hazelnuts. By 1994, this brand appeared in Russia and immediately gained popularity due to its low price and good quality, as well as bright packaging that attracts the eye and a catchy name. The name "Alpen Gold" soon after the appearance in stores of this delicious chocolate became associated with its excellent quality, and it is not surprising: the name "Alpine Gold" for chocolate, the production of which is mainly located in Eastern Europe, and not in the Alps, became an excellent marketing ploy for buyers for whom "Alps" is a synonym for quality. With the development of the brand's popularity, more and more new tastes appear, conquering more and more sweet tooths.

Types of chocolate Alpen Gold

At the moment, this brand includes twenty-two chocolates, although the history of Alpen Gold began with two types. Now everyone can find for themselves the taste that suits best. So, at the moment on store shelves are presented:

• Alpen Gold with hazelnuts and raisins;
• Alpen Gold with hazelnuts;
• Alpen Gold milk chocolate;
• Alpen Gold with cookies and raisins;
• Alpen Gold dark chocolate;
• Alpen Gold with crispy waffle and hazelnuts;
• Alpen Gold with strawberries and yogurt;
• Alpen Gold with blueberries and yogurt;
• Alpen Gold with cornflakes and peanuts;
• Alpen Gold cappuccino;
• Alpen Gold with orange and brandy;
• Alpen Gold truffle;
• Alpen Gold two chocolates;
• Alpen Gold with cracker and salted peanuts;
• Alpen Gold white chocolate with almonds and coconut;
• Alpen Gold with salted almonds and caramel;
• Alpen Gold dark chocolate with raspberries and yogurt;
• Dark chocolate Alpen Gold with cherries and almonds;
• Alpen Gold Oreo;
• Alpen Gold Max Fun with popcorn, explosive caramel and cola-flavored marmalade;
• Alpen Gold Max Fun with explosive caramel, marmalade and cookies;
• Alpen Gold Max Fun with peanuts, multicolored dragees and caramel.

The Alpen Gold brand produces tiles in various formats. The standard, most consumer-friendly bars contain 90-100 grams of chocolate, but the Max Fun bars, due to the large amount of filling, are available in packs of 160 grams and are almost the largest produced by this name. Also in the store you can find tiles for sweet tooth with hazelnuts, with hazelnuts and raisins, or with whole hazelnuts in the size of 200 grams. For a light snack, there are also 45 gram bars of milk chocolate, chocolate with hazelnuts and muesli, or with hazelnuts and waffles.

The composition of Alpen Gold chocolate

In addition to the fillings, the chocolate of this brand contains cocoa liquor and cocoa butter, which makes the taste of this delicacy so real, chocolatey. But, of course, the production does not do without the addition of emulsifiers and flavorings. And due to the content of milk fat in the composition of chocolate, its caloric content ranges from 510 to 530 kcal per 100 grams. This means that too much of this treat can lead to weight gain. However, it is not at all worth it only for people with intolerance to its individual components.

In life, we always lack something: the weather is bad, the work is intense, there is too little time. But when it comes to chocolate, there are no dissatisfied people. No, really, show a person who voluntarily refuses a piece of chocolate.

Not so long ago (on a historical scale) the choice was not so great. But the modern assortment of shops can be just envied. And some manufacturers' chocolates may even occupy several counters. Among such “populists” is the Alpen Gold company.

How it was

This is a brand with not the most typical history. The brainchild of Stollwerck AG, Alpen Gold was conceived to conquer the countries of the former socialist camp. Currently, products are manufactured in Russia, Belarus, Ukraine. Poland also fell under the distribution.

1992 and 1994 are called the beginning of the history of this confectionery in Russia. Although the first plant producing "Alpine gold" was opened in Pokrov only in 1997.

In 2001, all rights to the brand were given to the Americans. The company Kraft Foods (now Mondelēz International), which also took over production facilities in Poland and Hungary, took the lead. On her initiative, in 2009, the world's first chocolate monument was erected in Pokrov.

"Real gold of the Alps"

Since the trade mark traces its history "from the Germans", the origin of the name becomes clear: "alpen" - alpine, "gold" - gold. A piece of this mountain range was originally depicted on each package right above the title.

The Russian chocolate, which changed its owner, has nothing “alpine”, except for its name. However, the subtle move of advertisers is transparent:

ALPS - SWITZERLAND - GREAT CHOCOLATE

By the way, you won't find mountains on modern packaging. They were replaced by a rainbow. Gone are the mountains and the packaging of chocolate produced in Europe. The slogan has also changed several times: "The real gold of the Alps" was gradually transformed into "Optimism is in your hands!"

How much to weigh in grams?

The modern line of Alpen Gold chocolate is represented by a wide range of standard chocolate bars. Their only difference in weight is not the traditional 100, but the reduced 90 grams.

Compared to them, a relatively new type of milk chocolate "Alpen Gold Oreo" has slightly "grown", in which as much as 95 g.

The manufacturer also has real "giants" 200 g each: just with hazelnuts, hazelnuts and raisins and with whole nuts. For those who require a larger portion.

Not far from them fancy "Alpen Gold Max Fun" went by weight:

• explosive caramel, marmalade, cookies;
• peanuts, colorful dragees, caramel;
• cola, popcorn, explosive caramel.

These tiles contain 160 g of joy. According to the manufacturer, there should be enough for everyone.

And the last option is a convenient 38 g bar. It is positioned as an excellent option for a snack. Indeed, this bar is really chocolate. It is convenient to take it to work, school, exam, etc.

Follow the assortment

It is definitely good that Alpen Gold chocolate pleases us with a large number of types. Everyone will find something to their liking: dairy, dark, with fillings and additives, big and small, classic and exotic. Plus, the assortment is replenished from time to time with new types.

The entire range can be divided into types:

• Dairy options.
• With fillings.
• Dark chocolate.
• Other types.

Lactic:

General composition for all dairy species:

• of course, sugar, without which chocolate would be bitter;
• cocoa liquor and cocoa butter, traditional for high-quality chocolate;
• dairy products (dairy product): whole milk powder and whey, as well as fat;
• soy lecithin (emulsifier) ​​to combine all this into a homogeneous mass;
• flavoring "Vanillin" for taste - identical to natural.

In the line of milk chocolate, the main positions are as follows:

View
Additional ingredients:

• Without filling
• Hazelnut. The manufacturer added pieces of fried hazelnuts to the main ingredients.
• Hazelnuts + raisins. The classic combination of chocolate and nuts (hazelnuts) is complemented by raisins.
• Salted peanuts + cracker. In this chocolate you will find traditional nuts, and roasted salted peanuts (in palm oil with salt). Plus crispy crackers. Its composition is the most common: flour, fat, malt and glucose syrups, sea salt !, sugar, baking powder and flavoring.
• Salted almonds + caramel. Another option with salted nuts. This time it is almonds, also fried salted, also in palm oil and salt, plus bits of caramel, which is made from sugar and glucose syrup with the addition of baking soda to make the caramel more fluffy and brittle.
• Peanuts + multicolored dragees + caramel. Max Fun is a unique series thanks to its ingredients. These are no longer just nuts (peanuts), but also sweets with chocolate filling in a bright, multi-colored glaze (dragee), plus orange-flavored caramel.
• Explosive caramel + marmalade + cookies. Another Max Fun. In the composition, in addition to the main ingredients, pop caramel made from sugar and glucose syrup with the addition of lactose, oatmeal cookies, if you don't taste them, then they have a caramel flavor, and chewing marmalade in the form of various figures cooked on gelatin and natural juice.
• Cola + popcorn + explosive caramel. In fact, cola is not cola at all, but marmalade with the appropriate taste, crushed corn, pre-fried in vegetable oil with the addition of salt, and explosive caramel from the same ingredients are also added (see # 7).

Since all chocolate is prepared within the same production facilities, all products, regardless of the basic composition, may contain the following allergens or their traces: gluten (wheat flour), various nuts (especially peanuts), various dairy products, egg products.

Milk stuffed:

Subspecies of milk chocolate of the same composition, but with the addition of various fillings, can be distinguished into a separate group. There are several representatives in it:

• yoghurt with blueberries;
• yoghurt with strawberries;
• with cappuccino;
• with OREO;
• with OREO peanut butter flavor.

The composition of yoghurt flavors necessarily contains dairy products: milk fat, whey, milk powder directly, and dry yogurt. An important component is fruit powder and flavorings, which give the filling the flavor.

The filling "Cappuccino" is obtained by adding the appropriate flavoring to dairy products.

The last two flavors are the newest, and the filling is more complex: Oreo cookie pieces are added to the milk base, which still consists of the same ingredients.

Dark:

Oddly enough, the main composition of dark chocolate is not at all different from its milk counterpart. It may be a matter of the amount of ingredients, but they are as follows: most of all sugar; slightly less cocoa liquor and cocoa butter; in the next place - whole milk powder, milk whey (also dry) and milk fat; an emulsifier and flavoring agent round out the list.

There are few types of dark "alpine gold":

1. Actually dark.
2. Dark with double filling: raspberries / yogurt.
3. Dark with double filling: cherry / almond.
4. Dark + white.

The yoghurt filling is no different from that of milk chocolate, but the raspberry layer is very similar in composition to ordinary jam. In addition to sugar and glucose syrup, it contains raspberry juice, chokeberry juice and pectin. And of course, the flavoring.

The second two-layer chocolate contains almond paste (not the nuts in chunks or whole) and cherry jam, repeating the raspberry jam in the previous description, replacing raspberries with cherries. True, alcohol is also added to it.

Since dark and white species consist of the same ingredients, their composition fully corresponds to the composition indicated on the milk / dark packaging.

White:

The only one. The most delicious, according to the majority.

White chocolate, in fact, is not chocolate at all, assuming that it does not contain cocoa powder. It contains only sugar, cocoa butter, whey and dry milk, milk fat, lecithin and flavoring.

It's just that Alpen Gold does not produce white chocolate, they decided to supplement their only “blonde” with crushed fried almonds and coconut flakes. From what the taste has only benefited.

It should be said that the line of "Alpen Gold" flavors is gradually replenishing, so we will look forward to new products.

Other facts

The most important thing for any "yummy" is its calorie content, because it is she who gives an idea of ​​how much you can eat without harm.

Chocolate itself is a very high-calorie product, especially if it contains more sugar than everything else. Alpen Gold chocolate is no exception.

Milk - 522 kcal.

Dark - 517 kcal.

Almost all supplements put more strain on our waists:

cappuccino
+17 kcal
peanuts and cracker
+3 kcal
hazelnut
+10 kcal
yogurt / strawberry
+31 kcal
yogurt / blueberry
+31 kcal
The exception is dried fruits, in particular raisins. The calorie content of such tiles even drops below 500 kcal - 493 for hazelnuts with raisins and 502 for cookies and raisins. If these numbers matter to you, choose exactly these tastes.

These are the main positions of Alpen Gold chocolate. It is, of course, not elite, but the price-quality ratio is quite acceptable. Try different flavors and you will certainly find something for yourself. And if not, stay tuned. This means that your taste is yet to come.

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