Grigory Potemkin tea. Tea Life of Grigory Potemkin
The blogosphere is full of content, quality and not very. Develop a personal brand, because it is up to you how interesting the viewer will be to follow your blog. Drive it lively, original, and usefully. Develop your strategy depending on the site on which you are developing your project.
Find your style. Your audience should recognize you out of a thousand. Choose unusual angles and color combinations. Remember that a stylish account should not be too colorful and eclectic: post images made in a single key.
Pay attention to the details. You will not surprise anyone with beautiful views, so it is important to find your “trick": collect images of colorful doors, windows or signboards. Carpets, tiles, dishes of national cuisine - anything can be the highlight of your account, most importantly, be creative in your task.
Give us some helpful tips. Accompany your photo posts with useful comments so that your viewers not only enjoy the beauty of the image, but also learn something new about the country or city that is depicted on it.
"In contact with"
What is the success of the popular travel blog in the framework of a public social network:
YouTube
YouTube is a convenient platform for a travel blog, because here you can not only tell about your impressions of travel, but also show them to the viewer right from the place of events. Top travel bloggers often post on their channels:
reviews of attractions or beaches;
challenges like Traveling Africa by Bicycle;
useful information about flights, buying tickets and life hacks that are useful at airports;
hitchhiking;
thematic trips (gastronomic tours, diving, jeeping, rafting, etc.);
travel vlogs;
answers to questions from viewers.
Text blog
The main task of any blogger who has chosen this path is the ability to write. The standalone format requires a breakdown of materials so that it’s easier for readers to understand your notes, for example, divide it by country or interests: “Food”, “Housing”, “Walking,” etc. Sample topics of interest to travel blog readers:
lists of interesting places;
funny or informative stories;
life hacks;
interviews with experts;
reviews of useful sites;
photo reports.
Travel blogs will always be of interest to the audience in that each traveler has his own subjective view of culture, color and communication. The more detailed and useful you present the information, the more viewers you will attract. Do not be afraid to express yourself as a person during your stories. Your travel blog is, first of all, a blog about you, and only then about travel.
Every second on Instagram, travelers upload hundreds of thousands of the same type of photos and videos: the heroes of the pictures walk in the parks, try new dishes, go on yachts or swim in the sea. I will start with advice and immediately give an example. To become a famous travel blogger, you need to find your own style that will set you apart and make you a memorable author, a notable artist on your page. Some time ago, such a “trick” was popular: a photograph of an object or soft toy against the backdrop of world-famous sights. Your task is not to catch the mainstream, but to come up with your own idea. Many people are familiar with the #followmeto project: Murad and Natalya Osmann - a married couple of travel bloggers, they found their style in photography, which brought them worldwide popularity. I know how difficult it is: to make one shot that would reflect the personal emotion that a person wants to show when visiting a certain place. Spouses Osmann sometimes spend several days searching for the desired angle and one single frame.
High-quality visual content for a travel blog is of particular value. Why do you think collages have become popular in the last few years? Yes, precisely because it is difficult to convey the whole palette of emotions and moods that captured you with one photograph.
Of course, as soon as you find a unique style that effectively translates your values, you can skillfully reflect this in your images. And here the next stage of “career growth” on Instagram opens - cooperation with well-known brands and the opportunity to become an ambassador of a certain brand. If you have in mind there is a company whose value orientations are similar to the values \u200b\u200bof your blog, then you can safely offer mutually beneficial cooperation. Or vice versa: some brand liked the concept of your travel blog, which means that there is a proposal for cooperation ahead.
Of course, at this point you should already be able to make yourself known and have an impressive group of subscribers. It is difficult to do this without a budget, but it is possible if you are active and ready to spend a lot of time on a blog, treat it just like work. Remember that the most famous bloggers are also people, once they all started from scratch. Actively comment on opinion leaders, “get involved” in a party, come up with a common activity, launch a flash mob, agree to keep a column in a large public (as a rule, new talented authors are welcome there). A lot of options! What you should not do for sure is to sit and be upset that you are wasting time and the audience is not growing. Better ask the question: why? The audience will grow only if you declare yourself.
“How does it work? We do not quite understand, ”you say. Then another relevant example. In 2016, Club Med implemented a creative promotion format on Instagram. Five bloggers were involved in cooperation, the concept of profiles of which corresponded to the core values \u200b\u200bof the brand and allowed the brand to open up from a new perspective through a creative approach. For each digital artist (it seems to us that this concept reflects the whole point of blogging as well as possible, because his goal is the inspiration of thousands of followers), a trip to the resort was organized. During the week, bloggers talked about the sensations through the prism of the beauty of their village on the social network. They were able to convey the mood and message that Club Med is a paradise on earth, where gastronomic pleasures, cool sports academies, amazing care for children and restoration of strength await.
Who are these digital artists and why are they
@paperboyo
London-based photographer Rick McCor transforms familiar tourist sites and the world around him, adding cut-out paper objects to them. Original processing of familiar things and visual collaboration. Witty and interesting photographs already bring their author a good income, and over the past six months, Rick has visited Singapore, Nanjing, Hong Kong, Valdizer, New York and Las Vegas. He spent one week in the resort town of Valdizer in France. His unconventional look helped many to look at the mountain slopes from a new height.
@lowa_leaf
The food designer, maintains a gastronomic blog, lives in Bordeaux, France. The hotel chain is also sensitive to food, like Laura, offering delicious gastronomic pleasures. Having visited the island of smiles and temples of Bali, enjoying Balinese healthy food and cooking classes, Laura deliciously reflected this on her Instagram and food blog.
@olimpiazagnoli
This bright profile of the Italian Olympia is impossible not to notice. Color, geometric shapes, pop art style pictures. Of course, now there are applications that help to easily transform any image into a pop art picture, but, you must admit, not everyone chooses this style for himself and follows it. Constancy works out a style!
@mattcrump
Met Crump is a digital artist who lives and works in his studio apartment in London. He studied design at Kingston University, and also completed an additional program and received a diploma in Fine Arts. The interweaving of these two trends formed the basis of his style. I can assume that in addition to the unique style, Club Med chose him as his ambassador because of its multicultural roots - he is a quarter French, a quarter Moroccan, plus has British roots. The eclectic lifestyle is largely reflected in his work. But at the same time, he does not complicate the photos, they have a lot of air. In his works one of the trends of graphic design is traced - modern retro. Check out his colorful photos on the Caribbean coast, Club Med Resort in Punta Cana opened the Club Med CREACTIVE by Cirque du Soleil, a creative circus venue.
@asenseofhuber
Klaib Huber from Los Angeles, graphic designer by education and vocation! It enhances the impression with vivid colors, a combination of incompatible objects and an unusual arrangement of elements. And you managed to notice that he has a great sense of humor.
@escapingyouth
15-year-old Chinese woman Natalie loves to dream. Her photos colorfully reflect the world through pink glasses. Vividly illustrate the idea of \u200b\u200bHappiness. She spent a week at Cancun Club Med, Mexico, and plunged her followers into the world of dreams.
As a conclusion: the similar values \u200b\u200bthat convey your images - this is what will attract the audience to you, it will follow you, inspiring even greater success. It should be noted that such partnership projects have a synergistic effect. Instagram-blogger-creator increases brand awareness through its audience of subscribers, which as a result brings him additional followers. And another secret: at the moment we are carefully looking at Russian bloggers.
7 steps to make Instagram travel blog popular
So, to successfully manage your travel profile on Instagram, you need to follow a few simple tips:
- High-quality photo content in its unique style, in one tone, one focus. Create stories from a series of photos.
- Substantive and informative texts. Recent Universum studies have shown that modern people in Russia draw information on average from 6.6 channels (social networks here were considered as one channel). Fact: a person often does not have enough time to independently analyze the information received, which means that the information should be simple and concise.
- Regular photo updates (1-2 posts per day). Travel profile is a kind of beautiful travel magazine published regularly.
- If you want to increase the number of subscribers to your travel blog, then an open profile and an indication of the location by geolocation significantly increases the likelihood that other users will notice your picture.
- It is important that the identity of the author is noticeable in the travel profile on Instagram. A personal approach is an important component of success: dilute travel photos with your personal thoughts, selfies, communicate with your audience, find out its tastes, preferences.
- Give subscribers practical tips: where to go, where to stay, where to enjoy gastronomic news, where to go, what to see, etc.
- The main thing in the pictures is inspiration, not a reflection of everyday life. The ability to look at the world differently, to see art objects in simple things, to shoot what you like is the formula for a successful travel blogger profile.
Guzel Ismagilova, HR Director, Club Med in Russia. I travel a lot and love to do it with style. The author of the travel blog www.GuzelTravel.com. In the next article I’ll talk about how to combine business with pleasure: to have time to see the country / city if a foreign trip lasts only two days.
For those who prefer Facebook.
Any novice blogger who begins a story about his travels is interested in the question: how to promote a travel blog? In this article I will share my experience and talk about mistakes. My tips are more suitable for beginners who have just created and started to promote the blog, so I'll talk about free methods - for beginners they are most suitable.
1. Content. First of all, to promote yourself, you need to write interesting, useful, SEO-optimized articles. I have the best promotion of voluminous articles of 6-8 thousand characters, sharpened by several low-frequency queries. In general, low-frequency queries are a thing. The lower it is, the better. Beginners should not neglect even those requests for which 3-6 people come. It is they who at first can lead visitors to you from search engines - with Google, for sure, he is more loyal to young sites. You need to search for low-frequency queries in the Wordstat service. If you are puzzled by creating your own site, you probably heard about it.
A lengthy article allows you to include several low-frequency ones, so you have a chance to appear in search engines. At the same time, volumetric articles that provide an answer to all questions will be more popular among users. Therefore, if you are thinking of writing articles in a style we were there somewhere and uploading a photo - I dare to disappoint you - this is of no interest to anyone. Any description of a tourist site can not do without such standard keys as "get yourself", "prices", "tickets". Even if you were taken on a sightseeing bus and you don’t know how to go there and how much it costs there, you will have to study it. To read competitors' articles, even to “steal” material from them a bit - there is no getting around it. Do not forget to check the article later on Anti-plagiarism in some service.
It is better, of course, if your article really carries unique information - something that no one wrote about before. Yandex has recently been very much focused on the content content and really new information, if it is correctly optimized, it will definitely be appreciated.
2. Regularity. A beginner needs to constantly do something with his blog, otherwise he will never gain the favor of search engines. Write new articles, edit old ones. If you don’t know what to write, work on the blog’s functionality: improve a trifle in the template, make content in some articles, especially long ones, add a photo - so you show the search engines that the blog is “live” and this allows you to go up search results.
Honestly, this method should not be neglected not only for beginners.
3. References. Although Yandex has stated that links are no longer decisive, there’s no way around them yet. In addition to weight in search engines, they can bring first visitors to beginners. Despite the negative reviews of experienced travel bloggers about this method, at the initial stage the Q & A service worked best for me. Answer. Mail.ru. Not only did the indexed link appear there, the first visitors began to come to me. Moreover, questions and answers from the service are displayed at the request of search engines and later, so visitors will come in the next days. Of course, you won’t bring so many people to the site, but if you are just starting your way, this is a very good method.
The only negative is that you need to be careful. For example, for joy, I began to put links on this service right and left, and somewhere after a week of my hectic activity, the administration of the service blocked all my links without the right to restore. So all my work went to dust. True, the article still rose well in extradition.
Another service is Otvet.Expert. There I sometimes put links - now very neatly. Live transitions from it were not noticed, but to add weight to the article - it will do.
4. Guest Blogging. It works well to go to bloggers of their own subject, leave comments on them and put links. You only need to put “your site” in a special box, and not in the text of the comment itself - no one likes spammers - remember! They may come back to you and write something too - this improves behavioral factors.
If your blog you are linking to is really interesting, the blogger you are visiting may offer you a kind of deal. You write an article that you give to a “more venerable” blogger, who publishes it on the site in exchange for a link to your resource. I can also offer you such a method of promotion. That is, you are an article to me, and I link to you). How to contact me, you can see in the section "".
5. Announcements in social networks. Subtracted from one of the venerable bloggers about the service Sabskreibe - Now periodically leave announcements there. What can I say? I have not noticed any transitions from it. But in general, if I really want to promote the article in the top, I use a set of methods:
link in the service of questions and answers;
a comment with a link from colleagues;
announcement in Sabskreibe.
In the complex it works well.
6. Social network. I left it in the end, since today it is a very powerful, but, unfortunately, little method of promotion I use. If you have mastered social networks - you have taken over the world. Just kidding, but in every joke .... The untwisted group in social networks is a really powerful weapon that allows you to attract visitors to your site and form the backbone of regular readers. Another thing is that for the promotion of the group you need to make no less effort than for the promotion of the site. It is necessary to rush to people in accounts, inviting them to join your group, communicate, create interesting announcements. Search engines are very actively looking at the behavior of social networks.
You can offer another method of activity. By the way, I don’t even say about installing social media buttons at the bottom of the article and like every article - every newbie should do this. Let at least friends first come to you and create the appearance of attendance.
I’ll tell you about another method - alien groups. Usually advertising in social groups is paid, but not always. Some administrators just need some interesting content. You can be mutually beneficial to each other. Find a group that promotes travel services: a tourist base, destination, kindergarten abroad. Invite them to write about them - and post the announcement in their group. You will have both interesting content and free advertising for your resource. They will certainly promote an article with information about themselves. Having made friends, you can post other posts in their group.
Text Ekaterina Bochkareva (translation)
Photo Blog Liz Carlson - youngadventuress.com
The blogger Liz Carlson has been traveling around the world for more than 10 years and has been leading his own business for several years.the blog . She believes that anyone can become a professional travel blogger. In thisarticle she shared her life hacks, which helped her become popular and start earning six-figure sums. We publish the translation.
Travel blogger goals
I quit my job to fulfill my dream: to travel around the world and earn money on my trips using a blog. Because I did not want to go out into the real world, get a normal job, settle down somewhere. I wanted to explore the world. And I managed to bring it to life by telling my stories.
Today, travel itself is not an end in itself for me. Honestly, there is no longer such that I joyfully delete from my list the places I have visited. Now I'm more interested in experience, the process itself, the knowledge gained on the road, rather than a specific place. This is what I share with readers.
Sometimes I post recommendations on my blog for those who decide to become a professional travel blogger. I share my knowledge about blogging and talk about how I started making money on the Internet. Most of my tips and secrets do not change over the years: for example, you need to keep a blog constantly and not post bad content. But some tricks I formed not so long ago.
I must warn you: my advice on becoming a professional travel blogger does not give instant results. I am one of those who believe that if you’ve already taken up something, then you need to do it consistently and for a long time.
1. Set clear and achievable goals
I believe most blogs are made up their sleeves. Actually, I’m far from being a pedant. Those who know me personally know that I have everything upside down. I'm sloppy. Somehow they even gave me a nickname - a hurricane. But it’s important to tame your chaos.
I always had relatively clear goals for my blog, and I slowly and surely reached them, setting the bar higher and higher over time.
Whether it concerned a certain number of subscribers, or the development of a particular site, for example Instagram, or the organization of a specific project, I always sat down and clearly outlined to myself what I want to achieve and how to come to this goal. It's funny that money has never been a priority for me. The main thing is that I have enough for rental housing, coffee and blog expenses.
In fact, I even exceeded my goals - representatives of NASA itself contacted me by e-mail and now I am actively chatting with them. Who would have thought!
2. Find your community
Find your circle of people who will support you on your way.
In general, deep down I am an introvert. I don’t like talking with someone, I want to be left alone. In most cases. But even with all my harsh cynicism and misanthropy, I admit that I would never have achieved what I have now, without the amazing community of other travel bloggers who supported me when I needed it, and did not touch me when I needed lonely. And I thank them for that.
You need to find a community where you can get knowledge on how to start and develop a blog, how to become a pro, how to promote an online business. For example, I am a member of the Super Star Blogging community. This is a group of travel bloggers created by the efforts of good and sincere people. They are open to all, its participants are always ready to support each other, here you can ask questions and receive detailed answers to them.
3. Learn to think outside the box
Of course, the easiest way is to repeat after others, especially successful people, but you won’t go far. Today, there are already hundreds of millions of blogs on the Internet. And if you are going to do this in the long run and become a serious, professional travel blogger, you will have to stand out.
Standing out does not work if you do everything like the rest. Find out how you stand out and use it for your own good.
5. Tell a great story
My head explodes on how cool and how terrible content people post on the Internet today. Most of the blogs that catch my eye are disgusting. Even the most famous.
I would give my soul for a really good story. Today in digital space, the ability to tell stories is incredibly valuable. We yearned for good stories, but very rarely get them.
If you can tell a good story, no matter how, then you will succeed. And now I’m not talking about the ability to express thoughts beautifully, but about everything that you do, whether it’s photos, videos, art, texts. The ability to tell a story is the most powerful and important tool of a professional travel blogger, regardless of the way of expression.
Just don’t have to go out of your way to do everything perfectly. Honestly, I believe that all this flawless and polished content is worthless compared to a good, solid story.
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Greetings to all who came to my blog! Today, I propose to distract from the sights that we have been talking about lately and to speculate on things more mundane, but which concern almost all travel bloggers, travel blog authors: earnings on travel blog. How to make money on a travel blog, which exist ways to monetize your blog?
Discussion: 98 comments
At one time, my articles on China were on a separate blog (strictly speaking, it was with the blog about China that my offline blogging started). Affiliate programs did not work there at all, although attendance at times reached up to 500 people. Only Adsense. And there are also successful examples of monetization of blogs on travels in different countries.
Judging by the reviews on the Internet, many blogs about Thailand are well monetized (or is this already in the past?). Maybe it's a certain subculture? That there is a certain tradition of buying tickets to Thailand and, in general, drawing information about it from the blogs of the “winterers,” which are more complete and objective than rewriting articles on large tourist portals.Reply
I think that over time this topic will also affect you. For you first blog on inspiration, and then, looking at others, a seditious thought creeps in that this business can still generate income. By the way, I think that with the increase in attendance and the expansion of the circle of regular readers, you have many opportunities for monetizing your blog.
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Mash, what’s the rage? All people are different. Someone loves one, someone else. It is enough for someone to walk around the city center, to look into a couple of museums and cafes - and that’s all! He is sure that he knows the city like his fingers.
Such as you and I, who can return to the same place several times, climb around the neighborhood, look for little-known sights and delve into local history literature - believe me, a few. 🙂
I told you how my editor, having learned that I was going to Zheleznovodsk, said that there was nothing to do there, only to drink some water? Well, since then we have twice visited Zheleznovodsk, climbed a lot of neighborhoods there - interestingly, we would have returned. But so far I have not had time to talk about what I saw.))
I also agree that it is necessary to develop precisely my favorite topic. Best of all is what you know best. Well, who knows better than you bloggers from China? Think for yourself!
Especially now, relations with China are developing with might and main, people go there more often. The country is very interesting! But it has so many features - take at least those hieroglyphs at stops and in the subway. Scary to go! 🙂 And here you are. And explain everything and put it on the shelves. And people will already be prepared.
And what's more good about this topic: it’s not as hackneyed as traveling to Thailand, Turkey, and our Black Sea coast, about which only the very lazy did not write.
And as for the guys - to be honest, not a single one brought me a fourth of what Yandex.Direct gives me. And let people scold him, they do not like him, but I stopped asking for money from my husband for hosting (800 rubles a month, by the way), I pay for the Internet myself. Yes, there are no incomes, there isn’t enough ice cream 🙂, but after 4 years of hard work on the blog, he now pays for himself at least. Already good. And for so many years everything is only at a loss. Of me a bad business woman.
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Anger, rather, is that there is now a lot of completely inaccurate information on the Internet. Here is even, for example, the guy who has time to see all the sights of Beijing in a week, what will he write? When I walked around the sites, I read what they write about China - in most cases, my ears wilt 🙁 Starting from the banal distortion of transcription (Chengdu instead of Chengdu, Shen instead of Sheng, etc.) and ending with the distortion of historical facts. And if we are talking about Chinese natural philosophy - the concepts of yin-yang, y-xing (the five primary elements), or the teachings of the "Book of Changes" (I-ching), then this is generally "put out the light, put out the candles." But guess if there will be my article, where I put everything on the shelves, quoted, in the top? No, in the first place there will be all sorts of homegrown teachers f enshui.
Therefore, yes, I will continue to write about China. Perhaps once I made a mistake by combining two blogs. But, on the other hand, it’s easier for me to promote this blog alone than when the Chinese was separate. Yes, and a lot of parallels, some kind of cross-points. If I write about all my travels on this blog, then how can I separate trips from China from them? Or, for example, I have the tags “castles and fortresses” or “monasteries and temples”. Of course, it is interesting when the whole section is going on - fortresses or temples of the West, Russia, and the East. It creates a holistic picture, you can compare.
YAN (Direct) is a good thing. But try to put another Adsense. In general, I get more or less normal exhaust from two blogs. Still, in the "Moscow region" attendance will be 2-2.5 times higher than here. And all kinds of gardening things are monetized better than travel, although the cost per click is less. And also interesting: earlier I had only one Adsense (yeah, I read that it is more profitable). Then she put another YAN. And income immediately increased 1.5 times for sure. Yes, Adsense sank a little, but partly because in the Moscow Region there is only one block now. By the way, on my blogs, at the moment, YAN is more profitable.
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Adsense is being abused now ... Either the payments are exorbitant, then the fines for wrapping are supposedly. I don’t know if it’s worth contacting him at all ...
I have other blogs so far not subject to monetization. Yes, and there is no time to deal with them, to be honest. Even on the Roads, there is not enough time to write. Sometimes I even think to merge everything into one - to Grafomanov, according to the topic everything will fit there (especially since those two are in the ACS - and there is no time to pull them either - this needs global work and cleaning), but it's a pity. Let them wait their time.
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Yes, Yandex advised me to experiment with the location of the blocks. But I never started experimenting.
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In my sidebar, the blocks almost do not work. Now I just put adsense there, but the exhaust is very small. The Adsense block works well in the middle of the post, although visually I do not really like it. Perhaps one of the YAN blocks will work for you there.
Ah, well, that's what I just wanted in the sidebar. It’s good that you said you didn’t work well there.
Visually - yes, somehow not very. And it can not be extended in length? Change the configuration of the block itself? He looks very alien in the text.
I tried to put a long one that is adaptive. But somehow it works with my theme. In theory, it should adapt to the size of the monitor. But he does not adjust. And on small screens it covers the sidebar. True, this happens infrequently, but still. Although you have to try, it will suddenly be better.
Maybe write about this problem in Adsense? Let their developers conjure ... They, I think, will only be grateful for advice on improvement.
Yes, they usually don’t even bother with answers. Yandex in this regard is much more responsive. By the way, I just changed the block to a long one, in the middle of the post. That's better?
Visually better. But ... In one block of 6 links already from them?
I would put 2-3, not more ...
They have different ways. I now have three links showing in another post in general a banner. The truth about Forex 🙂 It will be necessary to clean the ads again. In Adsense recently there has been quite a dregs: like Kirkorov died, Putin’s new wife, boyfriend girl at all ... etc. Almost every day I block such announcements, but they all climb and climb. And sometimes they lead to quite decent sites, which is the most interesting.
No, neither one nor the other answered. But I put pressure on the hoster, quickly removed.
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But how ... They didn’t even answer ... But Google even has a complaints function for copied content. Yandex - no.
Yes, I wrote there. Maybe they have everything automated? Or simply, a system so promoted that they will not deal with small cases.
But is it when a whole blog is copied - is this a minor case ?!
I understand - one photo or paragraph of the text - you can close your eyes to this. But the whole blog! Totally!
For them, yes. My site is small. Be some New York Times ...
🙂 No, it’s not so serious ... The law applies equally to everyone - both small and large. 🙂
I think that they supervise large sites at them. And small ones - automation. Well sometimes, maybe a person will look. But these are my assumptions.
It's sad ...
And I don’t know about Yandex's responsiveness ... You write to them about problems, about facts of theft of content, about sites that are thrown to others (most often with porn) or where windows pop up and do not allow you to close the page then - and in response - silence.
But Google quickly responds to such facts.
That's when your blog was licked - did you write to Yandex and Google? Have you answered? Did you do something? And how fast?
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I’m also thinking of demolishing widgets for affiliate programs, there’s no sense in them, they just occupy a place. Google adsense is my everything, there is at least some income from there. You can also sometimes sell a link for expensive, it is better to sell one expensive than a whole bunch for a penny.
Affiliate programs can benefit mainly those who write about one distant but popular tourist destination, such as Thailand or Bali. There, tickets are expensive and a substantial commission. In addition, a site about one country is in a better position than a site about many countries in terms of search engines.
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Very interesting, Maria! I don’t know anything about this at all, and you sorted everything out on the shelves. Saved the article! I am now in a cottage in Wales, where there is no normal access to the Internet. I follow him through the peninsula to McDonald's :). I will return home and read it again more thoughtfully. Thanks!
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I don’t focus on earning money on a blog at all. To earn money, you have to be either a super-duper popular blogger with tens of thousands of readers per day, or so spoil your blog with all kinds of affiliate posts that will make everyone sick, including the author himself. Of course, I respect the desire of people to earn money, but when a blog turns into continuous reviews of low-cost airlines, sites for the sale of air tickets, booking residences, hotels, etc., I simply stop reading. I’m just not interested.
I tried with affiliate programs. Gave up. Hanging, annoying. And I got such a penny that it wouldn’t be enough to travel around my native city, not like traveling. Either I did something wrong, or the wrong partners were, but I was disappointed - and so far I do not want to experiment further. Although, maybe in vain? Suddenly, somewhere is she, my very successful partner?))
I'm more attracted to the option of my brand. I'm a journalist. Magazines and publishers come to me through the blog, which, perhaps, would not have found me. So it turns out to work remotely. And do not look for work, but she herself is looking for me. The first guidebook has already been written. I hope not the last.
In general, first of all, you need to enjoy what you are doing. And then inspiration does not depend on partners. 🙂
I think the times when we will travel without working will not come soon ...
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Feedback mail is constantly littered with offers for various affiliate programs. It is surprising that there are so many of them, because almost no one works with them. On my blog for a long time there has been a form of selling airline tickets and insurance, which is primarily used by constantly traveling members of my family and friends, so there is a point.
A blog that begins to write articles like: “My selection of hotels” or “Review of low-cost airlines” in my opinion is losing its copyright face. Interesting material about your own experience of flying on all of these low-cost airlines or living in all these hotels, which allows you to make a worthwhile review, is another. But those who have such experience are few. Most just write rewrite.
Now some companies have begun offering bloggers testing their products on trips and writing reviews, which is interesting in my opinion. For such a review, it’s logical to put a widget for a selling online store. For travel blogs, this can be a very wide range of products - cameras, bags and suitcases, clothes and cosmetics, food, souvenirs.
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I would agree to write a good, excellent, lively article about our adventures with a tent, a boat or a good backpack, which is really waterproof, does not get dirty and all that. I would love to take this thing as a payment for a quality article that many people will read.
I would live in a hotel or sanatorium with children - 3-5 days would be enough for me to inspect everything everywhere and feel for myself how to live there. How good it is to relax with children and how comfortable it is to go to the beach.
But for some reason such proposals do not come. I received an offer the other day - and write about our sanatorium for 400 rubles and put a link to our website! Okay? How to explain to people that even one bare link, without work, costs more?
And how can I write about a sanatorium where I have never been in my life? I have a blog - only about my own impressions. Maybe there is dirt, the food is disgusting, and I recommend it to people?
They would have invited me to live there - I would have written, maybe ... And I would not have taken the money.)) I believe that decent work should be paid with dignity. Let it be just what kind of service, product, but not to humiliate a person with such offers ...
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And they went to the Laboratory Museum twice this way + to the Show with liquid nitrogen. They saved money, and I would still write a review anyway, even if I went for my own. Because it’s interesting.
But such offers are not so often received. More often asked to describe what I did not see in my eyes. For this - I do not undertake in principle.
In general, often the administration of all tourist facilities see articles and thank. But more often - in words! Although I, in general, write, not on this basis. It’s just very nice when people sincerely like and want to do something good in return.
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Somehow I am more in the shadows, perhaps, therefore, no proposals are received. Even the commentators are few, alas, left.
Although somehow I took advantage of my “official” position - in the church in Nikolo-Prozorovo. I asked permission to take a photo for the blog. So they led me around the temple, even rose to the choirs.Reply
Commentators need to communicate. That's how you are with me now. 🙂 Then they will be live and the blog will also be live. I’ve been sitting over the guidebook for 2 months and I don’t think I’ve looked at the blog - I also ran away. People quickly forget those who do not communicate with them. Especially in this environment, alas.
On my day before the May holidays, up to 4 thousand visitors came. And at the same time there could not be a single comment per day! Because she didn’t communicate, she left, the author’s absence was noticeable, she didn’t respond to comments. Probably, many were even offended. It is true that when you write, you spend time, you say smart thoughts 🙂 - and in response to silence, it’s awkward somehow ...
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I try to write back comments, communicate. Although sometimes, of course, it happens that I don’t see something, I will postpone it for later and forget it. But still, this is rare. In fact, now there are many authors who you write, but they don’t respond. Apparently, the principle is triggered that if the attendance is more than a certain number of people, then you should not make a return visit, only to friends.
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That's probably what everyone thought of me like that while I was working. And there is still a lot of work ahead ... Time in days is only 24 hours. Where to get everything?
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Another travel guide? You're doing fine! Time yes, alas, not enough for everything. But such publications are very necessary.
Yes, it’s necessary to forge iron while it’s hot. Once you refuse - they will find someone else. And I liked this lesson, although the style is completely different, not mine. No liberties and lyrics. 🙂 But still, I’ve already learned something new. It’s useful in life.
Yes, such guides are needed. By the way, you can, probably, then sell it through a blog? Surely there will be a demand.
Well, maybe a widget with an offer in the sidebar or in themed posts to put? Although, probably, it makes sense if they pay you another percentage of sales or give out a large number of copyright copies for independent implementation.
Interest on sales will pay. And there are too few copyright copies - everyone will disperse according to friends and relatives at once. I already have a turn. 🙂
Of course, as soon as it leaves the printing house and begins to distribute, I will write a post right there. I always dreamed of writing something about travel. 🙂
I will wait for your post!
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Maybe I’m not quite on the topic, but it seems to me that the percentage of people who have completely read this or that article in most cases is small. Mostly overlooked. Therefore, I can’t imagine how you can promote a website / blog so that it brings a lot of income. I read about some bloggers in LiveJournal that they invested hundreds of thousands of rubles in promotion. Someone managed to become top-end and get great returns. But someone doesn’t.
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Well, that's right. There’s nothing to add. I will share a little of my experience. Adsense drives. The biggest income is from him. The average salary in my city, I think, is normal. Among affiliate programs, more or less only Booking brings. Not every month. But several times a year I make money conclusions.
Sometimes I do reviews for money. Only those places in which I was and which I like. I remember offering to review one base in Lago-Naki, and there is such a horror. My husband and I decided that we wouldn’t swell from hunger to fall so low. Moreover, reputation is not an empty word.
If you get confused, you can earn stably on a blog with a visitor from 4000 people per day. Another thing is that it is now extremely difficult to achieve normal traffic.
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And they will not offer much. And if they are, then a little and cheaply. If the goal is to earn money, then you need to offer it yourself, do mailings for potential customers, and engage in active networking. Just make a page with services and prices - there will be no sense.
If you are broke, and in general you will not be selling yourself so actively for various reasons, then the situation will remain approximately the same.Your product is also good. But again, it must be promoted, offered, closely engaged in PR and invest money. And also forget about modesty.
This is a personal subjective opinion, supported only by their own experience.Reply
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Eh, first I saw your comment on my blog and painted the answer there with numbers. I will not duplicate here.
\u003e All go directly
Yes, there is one. But, for example, somehow I made a discovery for myself that from one post, which is not about hotels at all, but about sights, constantly transitions and hotel bookings. I just mentioned briefly in the article that we stayed at such and such a hotel, it is inexpensive, conveniently located, here is the link. And then about the sights. And from this link people regularly look for hotels, and special collections that I did ignore))))
I more and more like the idea of \u200b\u200bpromoting my own brand, creating a virtual travel agency under it or something like that. In other words, cross over to the other side of the barricade)Reply
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Masha, you touched on a sore subject. And painted everything in evidence. Masha, I refused to work with partners from the very beginning of blogging. I don’t know why, but on an intuitive level I realized that there would be no sense. My husband and I run the site primarily for the soul. Secondly, it’s kind of how we bring benefits to people, first of all, to colleagues and not only ... We stopped on site-brand options and selling our services. We are developing in this direction.
And you're absolutely right - we still don't know where our blogging paths lead us. Wait and see.
Oh, no strength to read all the reviews. Do not forget to come back and look carefully at them ....
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Masha, hi
I'll put in my five cents
When my blog was about everything, then the earnings were low. A year and a half ago, I took up Georgia and decided on the target audience. She wrote articles for those who are going on vacation. In the description of each resort, she inserted links to hotels with booking and told in which areas it is more convenient to live, etc.
That is, the blog has in fact turned into an information resource about Georgia. Readers who came to the blog for fun, dropped out, there were fewer comments, but I don’t need them to earn money.
At that moment, when I began to do this, attendance dipped and was somewhere around 1,400 people a day. After a year of active promotion, attendance is currently 9-10000 people on weekdays, 85% of the traffic goes to articles about Georgia.
People are quite willing to book housing for booking, following the links from articles with collections of specific housing, so it’s realistic to earn money with affiliate programs.
When there was an airbnb affiliate, then in general everything was in chocolate. For six months I was closely involved in their promotion; since January, absolutely incredible results have gone. It is a pity that the "chocolate" lasted only three months, because in April the affiliate program was closed.
As for travelpayouts widgets, they do not work for me either. Their tickets and hotels are sold at best at $ 100 per month.
In your case, it seems to me that the best way is to create an information product about China. A video course or holiday planning course in China.
Abroad, most bloggers make money this way, because their product is their product.
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Mila, thank you for the tip! And congratulations on the excellent results!
Yes, I am also betting on China now. But it is not known how much he will shoot: the Far East is there and at home, but the average Muscovite or St. Petersburg man is afraid of him and more eagerly goes to Thailand or Bali.
Although the Russian direction is a pity to quit. But I think it is, by definition, worse monetized: it’s easier for people to navigate in their native conditions, there are no problems associated with visas, an unfamiliar language, or other cultural realities. Maybe that's why now such a sad result when working with affiliate programs. Although why the excursions did not work, although everyone convinced me of the opposite, and followed all the recommendations, I don’t understand at all.Reply
Mila, still after. I looked at all my notes in Beijing, found those that were already with links and widgets for affiliate programs. Now I’ve changed them a bit, taken them out to a stationary widget in the sidebar. Let's see how they will work. Thanks for the kick!
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Sasha, thanks for the tip! Your opinion is important here - you still managed to advance in working with affiliate programs. If you don’t mind, I’m a bit like your site, I looked at how you organized everything. I’m unlikely to compete, because we have completely different directions.
Now I have a strain on finances, but if you still take a course or make a book later, I would love to buy it.
In general, I now have more questions than answers. It seems that there are pages with affiliate programs, there are transitions to them. But there is no return 🙁Reply
Masha, wandering around my site, you are unlikely to see the work that I have been actively promoting my articles lately, with my own articles and the total weight of my blog ... \u003d) Actually, in my School of Bloggers, even a three-month marathon to create your own blog from scratch, but the knowledge in it and the blog settings for the professional are given ... \u003d) Maybe later there will be time to take a separate course on monetization ... but it's not the point, but the correct seo - optimization and promotion ... without it, nowhere ... but this I’m at my school and have been teaching all three months. \u003d)
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The course would be great. Personally, it would be easier for me to work this way: to get a course from you and, perhaps, to take some paid lessons from you. For school I’m too careless, it’s what kind of work is needed, plant yourself yourself not when you want, but when you need to 🙂
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Masha, hi
I’ve walked on your blog now, some thoughts arose
1. Do you have an article about traveling to Beijing on your own? One general article where it would be briefly told about the sights (a couple of proposals for each and one photo) and all organizational issues were touched upon (in which area to look for housing, how to move around the city, etc.) and all this in one place?
2. You wrote somewhere about kiwitaxi and that they have expensive transfers in China. But a person decides for himself whether it is expensive for him or not. You can talk about all the options that exist, mentioning Kiwitaxi as the most carefree option.
3. I mainly book hotels in resorts (in the mountains or at sea) or in the capital. Do you have articles about beach resorts? Many people just go on vacation, they need brief information about which resort to choose and where to live there.
4. I don’t know about you, but 45% of my visitors come from mobile and tablets, so they don’t see the sidebar. I will clean it soon.
The conclusion is this: to make money on affiliate programs, the blog should have a section that solves the problems of people. That is a guide that answers practical questions. Maybe you already have it all, I just could not find it.
If the resource has an educational function, then you need to collect the subscriber base and create an information product about China. Steps: collecting a subscriber base, a question for subscribers, whether they are interested in a product about China, and then create a product. But without a subscriber base, creating a product makes no sense.
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Mila, thanks for the answer!
1. So far, precisely in Beijing, there is no such page. There is a page, but there are simply collected all the posts in China, thematically ordered. In Beijing there is no such page, I will do it. Now everything is fragmented: a separate metro in Beijing, separate hotels, separate air tickets. I'll try to make a single post, and from there - links to specific, more detailed posts.3. About Chinese beach resorts no. There is about Gelendzhik. But I don’t know if it’s worth it to get hot now? And, perhaps, the Russian direction as a whole is worse monetized by affiliate programs as more familiar and close? In other countries it is necessary to drive by the handle and tell and show everything. There is material about Hainan, it will be necessary to write about it.
4. I now have a share of mobile traffic here - about 30%. I think if there is a separate page in Beijing, I simply put it on the menu.
You're right, you need information that helps people solve their problems. I probably now have about 70% of the necessary information already. It remains to write a little. And think how to promote this page.
There is also an educational function. When at one time I closed the text from copying, there came a friendly choir of unfortunate schoolchildren who rummaged my articles for essays 🙂
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Oh, these schoolchildren 🙂
1. I have the majority of visitors spend half an hour or an hour on a general article about Georgia, from there they follow links, but return to it, because answers to most common questions are given in one place.
3. I can’t say anything about Russia. Ukraine is definitely not monetized, but Belarus, for which I did not even hope to get any kind of exhaust, gives small results. Probably due to the fact that all of our hotels are expensive, but there is no alternative. I have not experimented with the Russian direction
4. Promotion is standard. The whole Internet should find out that with questions on organizing a trip to China, you need to go to your site. For this, we need one separate comprehensive article, because one article is easier to promote than a section with hundreds of posts.
Promote at the expense of other people's resources. Guest posts, links from forums, links from communities in Google + and facebook about China to this one article. It will be the funnel for people planning a vacation in China (one article about Beijing and one general article about a trip to China can be separately)
In my case, this approach worked. It is possible that in your case it will work and give decent earnings on affiliate programs
In China, there are two major analogues of airbnb and two sites such as booking and agoda. I studied this question a few months ago, but now I can not find links to those sites. Perhaps you can work directly with Chinese sites if they have affiliate programs.
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Now I’ve visited sites in Montenegro and Bulgaria, which were mentioned in Travelpayouts blog. And it became sad. Yes, excellent sites in terms of earnings, everything is logical. But ... sad or something. Everything is imprisoned for a tourist who galloped across all these sights, took a bunch of pictures, bought souvenirs and a mustache ... So this eternal paradox arises: whether for an average tourist to write an article that just clicks on the affiliate program, but which has all the philosophies, historical plexuses are not needed for nothing, either trying to dig deep into, enlighten, try to reveal the depth and greatness of the place. But ... This is not necessary for the majority.
In any case, I’ll write about the organization of a trip to China. Moreover, there really is not much left to add. And just write further about the sights. Maybe a Beijing guide can really be normal.Reply
Well, yes, most people, when they go on vacation, are only interested in whether the water is warm in the sea and how to choose a hotel in a good area. Oh, and shopping.
For example, when we decided that we would fly to Montenegro, I had a couple of hours to prepare for the trip. If any country interests me, then I read books about it in advance. Montenegro was not particularly interested; practical information was needed. Where to go, what is interesting is in the place how much it costs.
Or maybe it makes sense for you to write a book? Or make articles in the form of an e-book and sell it? After all, you are really writing very interestingly!
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I am thinking of writing a book on Beijing. I have scientific articles and books, but this is completely different - a different language, a different visual series.
In the meantime, I am writing a post about organizing an independent trip to Beijing. Bound somewhere between visas and money 🙂 On, I hope I’ll manage for some foreseeable time. In general, you suggested a great idea - to write such a post. In principle, I have something similar in the “Blog about China”, but there are too many all kinds of historical and cultural references that, indeed, most readers do not need.
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I remember how tormented I was to write a similar article about Georgia, but now I am glad that I have it. I supplement and change periodically. The main thing is that there is a basis, and then you can already lead a person to where you need to. Plus experiment with affiliate programs on this article.
And of course, to promote it. References to it are of good quality (at least a few). Plus put 100 internal links to it and put a link to the main one (in my menu it’s worth)
Good luck in writing this post and promoting it!
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